With all the buzz about Twitter, who among us isn’t wondering how best to apply this micro blogging tool to best advantage?
PR Secrets Founder and CEO Susan Harrow interviewed George Kao about social networking for her recent e-newsletter, and that interview included a question caught my attention. She asks, “Are your Tweets Re-Tweetable?”
Kao replied, “Make sure your tweets allow enough characters for others to re-tweet you. How many do you leave? Six plus the number of characters in your username. For example, I try to have 125 characters be the upper limit of my tweets because my Twitter username (GeorgeKao) is 9 characters so if someone re-tweets me, they’ll write “RT @GeorgeKao:” and then paste my tweet.
This is one of the keys to your messages going viral, Harrow said. “If it’s not retweetable, it’s not repeatable.” If ever there was a good sound bite, this is it. Thanks Susan. And thanks, George, for good advice well worth repeating and re-tweeting.
If you’d like to hear more from Harrow and Kao, register for their June 17 teleseminar. It’s entitled, “Speed Social Networking — Maximize Facebook, LinkedIn, or Twitter in 15 Minutes a Day Free Webinar with George Kao.”
Here are the nitty-gritty details.
You’ll learn the following:
- 4 steps to take — in specific order — for effective marketing on LinkedIn, Facebook, and Twitter
- 6 powerful principles for engaging with your ideal prospects
- Embarrassing (and costly) mistakes to avoid when using online social networks
- 15-minutes per day (or per week) action plan for using LinkedIn, Facebook, or Twitter to market yourself or your business.
DATE/TIME:
Wednesday June 17, 10am Pacific (GMT-7)
PLACE:
The comfort of your own home or office
RSVP:
Space is limited, so register now. The recording is $49 but the live session is complimentary. To RSVP for this free live webinar, or to be notified when the recording is available, click here now.
Learn more about Susan Harrow and George Kao by clicking on their names.
DIY Publicity Tip: Make sure your messages are re-tweetable, too, with credit given to Susan Harrow and George Kao.
