A fabulous thing happened on the way to launching this blog. My farewell column for the Snohomish County Business Journal appeared online on August 30. It offered a link to this new blog before it officially launched on September 1.

That same day, I received a invitation to be interviewed for the Women's Media Summit taking place October 18 and 19, 2007. Founder and CEO Heidi Richards set a “Google Alert” to find media experts. That search quickly linked to my newspaper column, and the bio box in the column directed her to the new blog.

The Women's Media Summit is a virtual conference during which top PR industry experts including Annie Jennings and Shannon Cherry share useful publicity tips to empower women's business success on the Web and beyond. My “Deadly Sins of Do-It-Yourself Publicity” interview has been added to the agenda.

Heidi tells me that her Website enjoys 40-50 thousand unique visitors each month, and she plans to share a link to make it easy for the visitors to learn more about the Authentic Visibility Publicity Toolkit.

Having the opportunity to contribute to her upcoming event could bode very well for expanding the reach of the hometown media message. And, it could very well invite more people to visit this blog to benefit from the information I gladly share.

If this is what happens the first day of blog launch, I can't wait to see what happens next. Stay tuned.