Do you ever chime in to listen to teleseminars and come away disappointed? That happens for me from time to time. When I am invited to participate as a speaker, I try to go deep and add a lot of value because you only get one chance to make a first impression.
Last week, I participated in both the Small Business Telesummit with Practical Marketing Expert Stacy Karacostas. I also contributed to the Virtual Launch Party for the Alliance of Online Entrepreneurs. In both cases, my email box was rewarded with warms letters of appreciation from participants who really gained a lot of value from my contributions. I confess, I wonder from time to time if all the time I apply toward these activities is making a difference. Receiving feedback warms my heart and keeps me motivated to keep on keepin’ on. So, I offer this letter as shared by one of the callers who followed up for a deeper conversation after hearing me speak during the AOE Launch Party because it speaks volumes about how I work with passion to support others’ success. I hope it inspires you to reach out and benefit as this business owner has.
Hi There Brenda,
I was on the AOE launch call when you introduced your 2010 panel of experts and while impressed with the background of all of the accomplished women on your panel, there were a few that made a memorable impression, Ms. Nancy Juetten being one of them. I contacted several ladies on your panel, Nancy responded almost immediately, and a call was scheduled just as quickly. I suppose this would all be very typical except that Nancy is not at all typical.
Let me simply say that I’ve been on many a conference call hoping to glean some truly ‘helpful’ hints and unfortunately, more often than not I’ve been disappointed. Let’s face it, we all want to make money and promote our services, but helping one another whenever possible allows us to move forward together and if we don’t do that for one another, no one else will – (I’m all about the ‘win/win’) That being said, my call with Nancy has been one of the absolute best! I say that because during these calls, one expects to simply learn about all the services provided and whether or not they can afford them. Therefore the call is quick, polite and often, not much is accomplished (other than feeling badly if you can’t immediately afford something that you’re now convinced your business needs.)
I was thrilled to learn that Ms. Juetten is NONE of these things – She is direct and clear without leaving you feeling as though there are one or two things she can assist you with and if you can’t afford it your simply out of luck. Rather, she is generous beyond measure in that she makes certain you walk away with some sort of knowledge that can immediately benefit your specific goals whether you’re able to afford her services at that very moment or not.
On a more personal note, I was very clear what I was looking for when I called and what excited me was the fact that the very expression I was looking for was exhibited through her words, personality and professional attitude on both her website and our call. She spent more time sharing and discussing information with me than was at all necessary and I’m sure neither one of us had any doubt that we would most certainly be working together, regardless to what extent. No matter how long the call may have lasted, I would have walked away with something of great value and I am genuinely thankful to have met her!
I feel absolutely certain the information she’s already offered will make a significant difference and look forward to working with her more closely in the near future. If anything at all I’ve said resonates, I strongly suggest you contact Nancy Juetten as well!
With Much Appreciation to You Both!
Lauren S. Henry
President/Founder
With a Brush of Love, Inc.
If what Lauren Henry writes resonates with needs you have in your business. keep in mind that my Rent Nancy’s PR Brain by the Hour service is one of my favorite ways to add value to your business in bite-sized chucks that pack a punch of value and results for you. Read more about this at this link, and get in touch if you’d like to benefit as Lauren has.
Thanks Lauren for the very public shout out. You have made my week. And, for those of you who are parents of children with ADD/ADHD, autism and Asperger’s Syndrome, visit Lauren’s site to learn how With a Brush of Love Inc. can make a powerful difference for your children and the quality of their lives.
Wow, what a super vote of confidence for you and your professionalism. We all want to attract paying clients so we can keep doing what we love, but I’ve found being “of service” is the key to building valuable relationships. Clearly, your generosity of spirit helps you win fans and clients!
Hi Janet,
Thanks for the warm comment. I read about you today via http://www.BloggerLinkUp.com, and I would love to explore win-win-win ways we can work together and help our respective communities of clients, followers, and fans!
By the way, loyal blog readers, if you haven’t yet opt-ed in to receive the feed from http://www.bloggerlnkup.com, do it today. You’ll be glad that you did!
Nancy
You are right Nancy, it is so rewarding to be on calls where the speaker goes deep into content. I too have been on calls that left me feeling like it was perhaps a “waste of time.” And, I always take away something, even if it is clearly what NOT to do on a call.
My feeling is that if people are taking the time to engage with you on a telecall, you have an invaluable resource on the other end. Honor them for their time by delivering on what you committed too.
You always provide great content and you are accessible just like that letter indicates.
Congratulations on the delightful acknowledgment and for getting out there in such creative ways.
When I read Lauren’s appreciation of the quality and quantity of information that Nancy Juetten offered in the telecall, I thought, “That’s exactly how I felt when I rented her PR brain for an hour.”
Nancy’s enthusiasm for her work AND for mine, as well as her clear grasp of what works for a press release not only impressed me, but also impressed those who read the finished product.
Nancy gave me so much quality information for all aspects of promoting my business during that call and beyond that I will be certain for futures sessions to record them. Her brain might have been able to hold all those great ideas, but mine couldn’t!