At the recent Business of Speaking Event I was invited to share my insights on podcasting as a guest. This is something I am passionate about, and I get asked this question ‘how to be a guest on a podcast’ and maximize my results. Getting prepared is key and on this event I share how to showcase your self effectively, what you need and how to get leads from it.
In this episode you will learn about…
- How to be a guest on a podcast by being prepared
- How to position yourself as a desirable podcast guest that gets booked
- Strategies to choose right podcasts to appear on so you can gain leads and clients
- Crafting a compelling pitch and call to action for the host and listeners
- How to leverage the opportunities for business growth, lead generation, and collaborations
- What equipment you’ll need
- How to prepare for the interview to create an impactful talk
- Follow up strategies that foster relationships and collaborations and fruitful partnerships
Key Moments:
03:53 How to Wow Podcast Hosts and Audience as a Guest
07:06 Tips to Wow the Host and Grow Your Business
13:27 Profit from Podcast Guesting
23:27 Crafting Your Bio, Hot Topics, and Finding the Right Shows
33:27 Tips for Success and Impact
40:33 Growing your business by Guesting on Podcasts
Embrace the Opportunity: Podcast Guesting as Your Visibility Strategy
In today's digital landscape, where competition for attention is fierce, savvy entrepreneurs and experts are turning to podcast guesting as a powerful tool to expand their reach and drive business growth. This strategy can transform your speaking opportunities and propel your business to new heights.
Prepare for Opportunity Before It Knocks
The key to success in podcast guesting lies in being “yes-ready” – prepared to seize opportunities when they arise. I emphasize the importance of having your media one-sheet, suggested interview questions, and hot topics ready to go, ensuring you can make a lasting impression on podcast hosts and their audiences.
Master the 6 P's Podcast Guesting System
My comprehensive 6 P's system for podcast guest mastery:
- Prepare: Ensure you have all the necessary materials, from professional headshots to a compelling bio
- Position: Establish yourself as an expert in your field, ready to serve the host's audience with your valuable insights.
- Prioritize: Identify the right shows for your expertise, where your message and the audience's needs align.
- Pitch: Craft a pitch that the host can't resist, showcasing your unique perspective and the value you bring.
- Perform: Deliver a dynamic, engaging performance
- Profit: Leverage your podcast appearances to drive tangible business results
The Power of Consistent Practice
Don’t underestimate the importance of consistent practice in honing your podcast guesting skills. By speaking up regularly on podcasts, summits, or YouTube shows, you can refine your message, build confidence, and create a steady stream of opportunities without the pressure of a single keynote.
Believe in Your Worthiness
Underlying the entire process is the belief that your work is worthy of a wider audience and that your business deserves sales beyond your expectations. I encourage you to embrace this mindset and take control of your destiny, rather than waiting for permission to shine.
Unlock Your Podcast Guesting Potential
If you're ready to embrace podcast guesting as your favorite visibility strategy, take advantage of Nancy's free gift – the “8 Top Podcasting Guest Mistakes and What to Do Instead” special report. This valuable resource will provide you with the insights and actionable steps to become a sought-after podcast guest and unlock the transformative power of this powerful marketing tool.
www.getknowngetpaid.com/8MistakesNancyM
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NEXT STEPS?
Nancy Juetten teaches about how to make the most of podcast guesting for both impact and profit.
She also offers done-for-you media one sheet creation services for clients who want to take inspired action.
Here are two ways to experience her talent in both arenas to your expert, buzz, and business building advantage is right here:
Podcast Dream Guest Mastery Online Course: www.podcastdreamguestmastery
Done for You Media One Sheet Service, Bundled with Podcast Dream Guest Mastery Online Course: https://getknowngetpaid.com/get-podcast-guest-ready/
Nancy is all of the help and none of the hype. Generosity, extreme value and mastery are core values. Experience all of this is for yourself and breathe a sigh of sweet relief.
Other Options: Join the Raise Your Voice Make Your Impact as a Podcast Guest Facebook Group for more value straight ahead: https://www.facebook.com/groups/RaiseYourVoiceMakeYourImpact
Want to work privately with Nancy to ignite your podcast guesting success? Apply right here: https://getknowngetpaid.com/apply
