Today is the day that news about the debut of the 2nd edition of Bye-Bye Boring Bio is traveling far and wide, thanks to a Guaranteed Press Release sent over the wire this morning. Already the news has showed up on sites for CNBC.com, NPR, USA Today, and beyond. The phone has been ringing with inquiries, the online shopping cart has been active with orders, and a prestigious business journal has asked to review the product. It’s all good, and it’s only 10:30 a.m., so the day is young.
Would I love for the Red Sea to part and have thousands of people beat a path to my online shopping cart to buy? Of course. But to tell you the truth, that isn’t my expectation.
I issued this press release today because I want to invite new potential clients to sample the content I share, become members of my community, and get to a place of like, trust, and respect so when they are ready for what I offer, I am the first on their consideration list. Having news about my company show up on the sites for prestigious media outlets gives me bragging rights I didn’t have prior, and that helps differentiate my offerings from those operating in obscurity.
This is a long distance race I am running here. I don’t expect leaps and bounds progress. I am paving a path for slow and steady success that is built one deliberate step at a time.
What I know for sure is that the second edition of Bye-Bye Boring Bio is the only guide of its kind that is focused squarely on helping solopreneurs get seen, heard, celebrated and compensated for their expert status. It will continue to find its audience among the 27 million folks doing business in Free Agent Nation. Over time, people will come to view me as the expert who serves in this capacity. Whether folks purchase the Bye-Bye Boring Bio system, enroll in one of my Bye-Bye Boring Bio Action Workshops, engage me to perform their Extreme Bio Makeovers, or invite me to bring my workshops or my keynote presentations to much larger audiences by teleseminar, webinar, or live presentation, I am here to serve. I’ll continue to do my part to banish boring bios forever so more people can attract more of the right opportunities to make their unique and well compensated contribution to the marketplace.
Now, thanks to my Guaranteed Press Release, a great many more people know that I am here to help. Rome wasn’t built in a day. It happened brick by brick. It’s all good.
If you want to learn more about how to use Guaranteed Press Releases to build the buzz about what you have brewing, be sure to register for tomorrow’s call with Dan Janal at 10 a.m. PST. I’ll be interviewing Dan Janal about this very program. Spaces are filling fast, so be sure to claim yours by registering at this link.
By the way, the September 17 Bye-Bye Boring Bio Action Workshop is sold out, and we are accepting registrations for the October 17 and November 12 dates. If you are ready to transform your boring bio from wallpaper to wow, register today.
