Here are a few excerpts from bios we crafted during last Friday's press kit writing workshop:

Shannon Wright is on a mission to spread love, joy and appreciation with every original gift basket she creates.

And, she is proof positive that there is life beyond the cubicle and that it is way better out here!

Working as an accountant for 12 years taught
Shannon a lot about what she didn’t want to do. Since launching the Original Basket Company ( in July of 2006, she’s been smiling more than ever as she’s delivered good news, extraordinary gift baskets, and exceptional client service to people who are happy to see her, benefit from her products and services, and delight in her sunny disposition. Now, the future is so bright, she’d gotta wear shades, and they sure as heck aren’t green. Providing gift baskets for accounting firms, professional service providers, business owners, and gracious gift givers is the bread and butter behind a business that is growing at light speed and with great joy.


Executive Health for Men – Concierge Style – with Dr. Larry Greenblatt, DO

. Now, you never have to wait again to get heard with Dr. Larry Greenblatt as your concierge physician ( Larry Greenblatt, DO is a board-certified family and sports medicine physician who is committed to providing men with easy access, answers and advocacy to the sensitive health issues they’d probably rather not talk about.

Dr. Greenblatt is helping men around the
Puget Sound make their health care a priority. After 24 years practicing medicine in a traditional managed care format, Dr. Greenblatt launched his concierge practice in 2003 to enjoy a simpler, more empowering practice for his patients. A concierge physician provides health care related services that offer personal attention and access – in person, by email, or by phone. For the executive with exacting standards and uncompromising schedules, concierge medicine makes health care a priority that can at last be managed in a way that works for his busy life, while providing extraordinary personal attention and service. Dr. Greenblatt is an active, vibrant and aging baby boomer who has familiarity with many of the issues and concerns that worry his patients. His “been there, done that” insights are welcome among those who want answers and actions to feel better sooner versus later.

Debra Aaron, founder of The Blessing Project™ (, is on a mission to open hearts around the world, support women and children in need, and inspire others to join in the effort with beautiful, inspired art pieces people are thrilled to give and receive. In October of 2006, Aaron left a 34-year career with the federal government just two years shy of full retirement to start a project with the potential the change the world one blessing at a time. She cast aside typical concerns about her own food, clothing, shelter, and financial needs to pursue a much higher calling that is making an impact around the world. That took heart, courage, and passion – qualities that are reflected in every aspect of how The Blessing Project exists, grows, and makes a difference every day.

The Blessing Project opens hearts through powerful messages incorporated in exquisite art. The items made from natural elements (paper from Nicaragua, beads from Kenya and Uganda, and yarn from Nepal, Uruguay and South Africa) join together to create beautiful art pieces that people are delighted to give and receive, knowing their role makes a difference for women and children worldwide. Infused with blessing, these art pieces find their way to joyous gatherings, a workplace or a single pillow at bedtime delighting and awakening a strand of remembrance that unites minds, hearts and souls. Today, hundreds of women in indigenous villages in five continents are working together to make the natural elements that comprise the art. It’s a dream come true for Aaron to realize that it is never too late to make magic happen if you follow your heart.

Do these initial paragraphs tell you just enough to make you want to learn more about each of these business owners and their businesses? Chime in and let me know what you think.

And, if you need help getting your bio in shape, take note that I've changed the date for the next press kit writing workshop to Friday, March 21 from 9 a.m. – 2 p.m. Check your schedule and join in this energized, informative, productive session to get your bio out of your head and onto paper so others can be inspired to do business with you and benefit from the contribution only you can make. The fee to participate is just $197. Call me at 425-6412-5214 or send email to to confirm your place. I have room for just five guests so I can dazzle with extraordinary personal attention and focus on YOUR business. I can't wait to work with you.