Teaching the Broadcast Your Brilliance Webinar Series is among my favorite ways to serve clients, and when participants welcome success in short order, I love to celebrate and bring their expertise to your attention. Today Market Research Expert Michele Zwillinger of Zwillinger Research shares her success.
Last week I received word that I had been chosen to speak during a webinar on ‘quality’ qualitative research. While I am familiar with my topic, this will be my first webinar. I am thankful that the organization, NewMR, will be handling all the technical stuff. All I have to do is upload my slides and deliver my case study from my office. I reached out to NewMR (new market research) an organization which was seeking speakers with content for a series of webinars that would run globally the end of March.
Their topic is: “Putting the ‘Qual” in Qualitative Research. Since I have already been chosen to speak live at a similar event (Symposium on Excellence in Qualitative Research), I decided to submit my topic and see if they were interested. While they asked only for a topic, I’ve chosen speakers for other events and felt that was not sufficient to qualify a speaker. So I sent a bit about the topic and an abbreviated speaker bio I prepared as a result of Nancy’s first session.
Nancy has been so helpful with her questions that I’m sure I will be able to put this experience to use both before and long after the actual presentation. I hope to get a recording of the webinar to post on my website, and use the speaking opportunity to raise my visibility and credibility through various corporate oriented social media sites, especially to groups with interest in marketing research, qualitative research, new technologies in the research arena, etc. I am becoming known as an expert in laddering, a specific qualitative research methodology, and this will be another opportunity to enhance my reputation.
— Michele Zwillinger, CEO, Zwillinger Research
The course started on February 2, and Michele has been in inspired action to upgrade her bio, speaker sheet, and messaging to invite more of the right opportunities. By taking inspired action, she is getting noticed by a perfect audience to benefit from the expertise she has to share. I just love when that happens, and Michele does, too!
If the success that Michele and other participants in the Broadcast Your Brilliance Webinar Series is exactly what you are seeking as you expand your expert status, check out what this five-week series has to offer for you. The next session for May 2 – 30 is accepting enrollments now. You can lock in current pricing and enjoy a 30 minute Build Your Buzz Laser Coaching Session with me when you make the wise choice to enroll by 2-29-12.
