One of my loyal blog readers emailed earlier today. She didn’t realize that HARO accepts paid advertising, and she said she was pretty sure she was not alone in her confusion. Let me clear things up for this reader and others among you who have been...
Howard Greenstein writes the Inc. Magazine Start-Up Toolkit Blog, and his December 8 post is entitled “Promote Your Startup – Help a Reporter. Visit this link to read all about it. As you read, notice that I am quoted within the story in connection with my...
I am really pleased to report how well the HARO ad for Bye-Bye Boring Bio Action Guide is delivering so far. I got to break even on my advertising investment within 12 hours of the ad going “live.” Blog visits have escalated...
I’ve heard so many stories about how the advertisements featured at the start of HARO media queries deliver remarkable results for the advertisers. That’s why I am taking this out for a spin myself. An ad to promote Bye-Bye Boring Bio Action Guide is...
If you’ve been wondering the best ways to respond to Help a Reporter Out leads, be sure to check out today’s Puget Sound Business Journal for my latest “Media Savvy” column that get to the meat of that matter with pitching tips to enhance...
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