Chances are, you are giving this question a fair amount of consideration, given the challenges of the economy.  Get my take on this by reading my latest “Media Savvy” column for the Puget Sound Business Journal that published today.  If you are a subscriber, you should be able to read the full text at this link.  If you are not yet a subscriber, the text should be online within 30 days.

The skills for DIY publicity can most certainly be learned, and the efficient sharing of information about your company with the momentum of media coverage can certainly deliver your message in a one-to-many way with impact and drive interest in your services, products, ideas, or cause.

Did you know you can receive 25 of my best newspaper columns immediately by digital download when you opt-in to receive my free and high value Authentic Visibility ezine?  Why not sign up today at the registration box at right and enjoy the convenience of being able to read these empowering newspaper articles to support your DIY publicity success?

kristen-marie-schuerlein-headshot-20072And, if you’ve been thinking about registering for the March 13, 2009 Publici-Tea™ Workshop, please register soon.  There has been great interest in this event, and only two of the 14 seats remain open as of today.  Kristen Marie Schuerlein will be making a special presentation during this workshop about how to clearly differentiate your message to break through the message clutter and invite more abundance to your business.  Register now at this link.