This blog is about DIY publicity. However, publicity combined with other ingredients can create a powerful success recipe for whatever you have brewing in your business. Help a Reporter Out is a fabulous and free media query service created by Peter Shankman...
Dresser After Dark is a radio program on the USA Radio Network for authors and experts to spread their word. If you have interest in sharing your word, visit the “Be a Guest” tab at the website and make your pitch. I was interviewed on the show...
Maria Marsala, founder of Elevating Your Business, tuned into the recent PitchRate Happy Hour interview with Michelle Tennant and me to learn how to say “bye-bye” to her boring bio and “hello” to something much better. She also attended...
Last week, Nicole Donnelly got in touch and asked me to quickly makeover her “first person” bio to introduce her to a worldwide audience of “mompreneurs” who can benefit from her sage, proven, and practical business advice. She provided her...
If you could share your message with 4,000 radio station producers in one paragraph, what would you say that would make your message jump off the page and invite more of the right kinds of on-air conversations? Here is what the copywriter for Radio TV Interview Report...
Here are the details for a PR Happy Hour with me and Drew Gerber of Wasabi Publicity. I’ll be talking you through the steps to turn your bio from “boilerplate” to “really great” so you can attract more of the right publicity and business...
Paul Casey hosts a radio program called Small Business Innovators on 1150 a.m. in Seattle, and I am his guest today at 2 p.m. The program airs again tomorrow at 2 p.m. Tune in to learn how to say “Bye Bye” to your boring bio and...
Have you heard the expression, “If the tool you use most often is a hammer, then everything around you looks like a nail?” I’ve been giving a lot of thought to that lately. So many of my clients want to get seen, heard, and celebrated in traditional...
I got a fun email from Toilet Paper Entrepreneur Mike Michalowicz this morning regarding his blog post from yesterday offering a compilation of success tips from mom entrepreneurs. He reports the following: “I typed in ‘mom entrepreneur...
This blog is all about do-it-yourself publicity, and there is no doubt about it. I am a huge advocate for sharing stories that are worthy of being told with a bias toward earning free editorial consideration. I got a call a few weeks ago from Michele...
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