Today’s guest post on DIY publicity from Media Skills Training’s Lorraine Howell completes this week’s blog series on getting ready to make the most of your time in the media spotlight. After all, preparing your story and enlisting the media to...
Monday’s blog post hinted about the importance of sound bites. Getting your sound bites in order is essential for those media savvy enough to invite quality media interviews to take their stories far and wide. Over the weekend, I engaged in a rather...
You’ve worked hard to enlist the interest of the media in your story. Your pitch or press release paid off. Now, the real task is making sure you share your message in a winning way so the story to debut reflects well on your brand and reputation and...
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