Publicist and Holiday Gift Guide guru Margie Zable Fisher is hard at work on her Holiday Gift Guide product publicity pitching. Yes, for publicists, it really is Christmas in July. That’s when many of the major magazines start looking for products to feature in their fourth quarter monthly publications. Many work on a four- to [...]
The media loves a rags to riches story, and I had the opportunity to work with a new entrepreneur last week with a very timely, relevant and entertaining story to tell. Who among us hasn't been impacted by the challenging economy? Doug Baker, a former real estate investor, was discouraged when his house flipping business [...]
I'd have to say my subscription to Gift List Media last year was one of the key contributors to the fabulous national media placements I earned for Seattle Chocolate Company in 2008. And the best of all of them was none other than O The Oprah Magazine for October. I even explain how I did [...]
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