It’s a brand new year. That means it’s time to resolve to embrace new behaviors that will fuel your prosperity. If you are serious about earning media attention, the first thing you need to do is pay attention to the media that matter for your message. Then, you are in much better position to make winning story pitches that will invite editorial attention.
What business journals, newspapers, magazines, blogs, and broadcast media make your top ten list? Be clear about the media that are best for your message, and you are one step closer to earning the free publicity you seek. Also, if you are seeking quality leads for your business — and who isn’t? — many of the business journals and magazines in your trading area offer lists of the top companies, including contact information for the top officers. These lists can make identifying winning prospects a whole lot easier.
Special Offer for Readers of This Blog: If you live in the Puget Sound region and have decided that you want to be seen, heard, and celebrated within the pages of the Puget Sound Business Journal AND target the quality companies that do business in the region, I’ve got good news for you. You can subscribe, renew, or extend your subscription to the Puget Sound Business Journal at 20% off the regular rate when you click here.
And, when you sned your order form back to me, I’ll send you by return mail the hot-off-the-press 2010 Book of Lists as your gift. This high-value resource retails for $65, so this is a high value gift indeed. The 2010 Book of Lists will make prospecting for quality leads easier than ever and more productive than ever. Your 2010 Book of Lists is just a click away when you decide to subscribe, renew, or extend your subscription. I can’t wait to learn of your story pitching and article placement successes!
