Alert the media. I logged off my computer for two full days and focused on other things, like my family, my fitness, and — if you can believe it — baking bread. We’ve been getting a fair amount of snow in the Seattle area, which is great weather...
Sunday, February 22, 2009 is the biggest movie event of the year — the 81st Annual Academy Awards. For many, it’s a perfect occasion to have a party with friends, bring on the cocktails, and enjoy. Those who win the awards have plenty to celebrate, and...
Check out this blog post from PR Secrets CEO Susan Harrow with useful insights to propel your DIY publicity effort. She offers tips for 2009 PR planning and makes quite a healthy endorsement for my Authentic Visibility Publicity Tips Booklets, which warms my heart. ...
What really happens when you agree to give away your newly launched product to a blog? I was eager to find out, so I responded to a media query I saw on Help a Reporter Out. The blogger at Thrifty Jinxy was seeking fabulous and frugal holiday gift ideas, and I...
On the day after Christmas, I took a look back at my activities for the year and let out scream of glee. I enjoyed many fabulous opportunities to empower others with the value and impact of free publicity. In addition to providing public relations and storytelling...
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