Every six months or so, it’s a good idea to revisit your media one sheet to make sure the message is up to date and reflects the current emphasis of your business and to also update your profiles on any of the podcast matchmaking sites to which you belong or...
None of us succeeds alone. Chances are, you’ve lent or received support or elected to collaborate in some way with experts who serve your market. I’d venture to say that you’ve learned your share of lessons along the way. Having participated in...
Last week, I had the opportunity to meet and work with Certified Image Master and Style Expert Marion Gellatly during a semi-private media one sheet makeover session. Marion’s aim is to book herself on the right podcasts to benefit from her message and also to...
Since 1988, I’ve endured the chill of rain, wind, and snow as a resident of the Pacific Northwest. Having grown up in sunny Southern California, it was an adjustment to say the least. Last fall, the boiler went out in our home during a cold snap. Weeks passed...
If you love musical theater, chances are that you’ve been missing out on all your favorite live performances since the pandemic hit. That means musical performers are sitting on the sidelines far more than they want to, when they would rather perform than...
Here is something about new client enrollment that I learned from my dog. I am calling this the power of reverse enrollment. Before COVID, I ran a hobby business called the Very Important Pup Hotel. My Cockapoo Champion was my chief compatibility officer. When a new...
Aside from delivering brilliant content with authenticity and spirit that can transform lives and businesses, among the most important levers to pull to ensure the success of your next online challenge is to do everything within your power to bring more of the right...
It’s one thing to guest on a hot podcast and share your brilliance with a much wider audience. It’s another to make the most of that guest spot after the fact to ensure that it does the most possible good for your brand, reputation, and business results...
Yesterday was my 60th birthday. Yep. It’s true. This gal is 60 years of age. I’ve been reflecting a bit about this milestone birthday. Looking back on my life, I have so much to be happy and grateful about. I’ve been...
Today I debut a new HOME PAGE for the website to better serve YOU. The new design is all about solving the challenges that aspiring podcast guests struggle with and offering solutions to meet those needs. You are invited to take a look. Visit...
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